According to Reuters, Facebook Inc said on Monday it was testing the idea of dividing news feed into two.
- Main News Feed (Family and friends feeds)
- Explore Feed (dedicated to the pages the customer has liked)
Separating commercial posts from personal posts in a move that could lead some businesses to increase advertising.For now, this testing is happening in six countries only – Sri Lanka, Bolivia, Slovakia, Serbia, Guatemala, and Cambodia.Facebook clarifies that they are currently not planning to extend the test any further.
Adam Mosseri,Facebook Executive Incharge said,”Company has no plans for a global test of the two separate feeds for its 2 billion users.The goal of this test is to understand if people prefer to have separate places for personal and public content.We will hear what people say about the experience to understand if it’s an idea worth pursuing any further.Facebook also does not currently plan to force commercial pages “to pay for all their distribution.”